It's a pity, that in this day and age I find myself having to give this subject any consideration, a page such as this has no place on a website of a professional club fitter and club maker, but such is the marketing power of the Big Brands, it's expected.

Todays retail process dictates the need to label golfers and golf equipment in order that the product reaches its intended market. Over time we have all become accustomed to the labels and both retailer and golfer have become complicit with the Manufactures need to mass produce and sell golf equipment in a structured manner. As a result, over 90% of lady golfers play a difficult and challenging game with equipment that does not suit our individual needs.

Regardless of gender a golfer should have their golf equipment, fitted, built or adjusted to suit their swing and game needs; at Strike Right Golf we don't think female, male, young or old; the only label we use for our clients is Golfer.

A tip or two
Unless suitably qualified (that does not mean having a lower handicap than you) never let your anyone purchase, or advise you on the purchase of your golf clubs. There are still far too many golfers that believe because you don't hit the ball as far as they do, your equipment selection is not as important as their own; believe me, nothing could be further from the truth.

If you have a slow swing speed you can make dramatic improvements in your game by having the right head, shaft, grip and swing weight combinations in your bag.

If you don't have a slow swing speed, traditional ladies golf clubs could be holding you back.